Top 5 Play Pass Games Performance in the US, Q1 2022

In Q1 2022, the top Play Pass games in the United States displayed diverse trends across weekly downloads, revenue, and active users. Here's a closer look at the performance of these popular apps, based on data from Sensor Tower.

Disney Coloring World from StoryToys Limited saw its weekly revenue peak at around $111K in the first week of January, before fluctuating and ending the quarter at approximately $80K. Weekly downloads showed a notable rise to about 69K in early January, stabilizing around 49K by the end of March. The app's active user base experienced a slight increase, starting the quarter at 80K and closing at around 96K.

Pixel Art － Color by Number from Easybrain Ltd demonstrated a consistent performance in weekly revenue, averaging between $36K and $47K throughout the quarter. Downloads began at 87K in late December, dipped in January, and then surged to 86K in mid-March. The app maintained a robust active user base, hovering around 800K to 885K.

Hungry Shark Evolution from Ubisoft showed a steady increase in weekly revenue, reaching a peak of approximately $56K in mid-March. Weekly downloads started at about 51K and climbed to nearly 67K by mid-March. Active users remained stable, averaging around 300K throughout the quarter.

LEGO® DUPLO® WORLD by StoryToys Limited saw fluctuations in revenue, peaking at approximately $50K in early March. Weekly downloads varied, starting at 15K and fluctuating between 12K and 17K. The active user count remained relatively stable, averaging around 35K.

Flow Free from Big Duck Games LLC experienced a peak in weekly revenue at around $27K in early January, with a slight dip and recovery towards the end of the quarter. Downloads started strong at 110K and saw a gradual decrease to about 74K by late March. The app maintained a high number of active users, starting at 1.6M and peaking at over 2.3M in late March.

These insights, provided by Sensor Tower, highlight the dynamic nature of app performance within the Play Pass ecosystem. For more detailed data and trends, visit Sensor Tower.